Written Word Identity
Verbiage
Broadway Square
“Broadway Square” is the official name of Fargo’s Broadway Square civic plaza, and a proper noun. Please, do NOT refer to us as The Broadway Square – similar to Starbucks or Target.
Assets
Broadway Square works to convey our values in action as we share the stories and accomplishments of The Square. In an effort to create an evolving dialogue with our community, we focus on the themes of engaged community members, collaborations, placemaking efforts and activations, inclusive amenities, urban design and various methods of storytelling through art.
Logos, Typography and Colors
View the Branding Guidelines to view the logos, typography and colors for Broadway Square.
Visual Identity
Using Broadway Square Logos
The Broadway Square logo should be used in black or white when printing or for online applications. Approval is always required before materials are published, printed, or otherwise used for public view. Please send print-ready mockups to Marketing@FargoBroadwaySquare.com for approval prior to publishing, allowing no less than 48 hours for a review and response.
Do NOT create any additional logo lock-ups, unless given approval by Broadway Square management or the Block 9 Partners to do so.
Broadway Square Tagline
Broadway Square: A Placemaking Space
Broadway Square’s tagline is not to be used as part of a logo lockup. Instead it is to be used alone, in primarily print and web applications.
Branding Guidelines
Using our brand consistently and correctly is important to us. We ask that this guide is referenced frequently and adhered to when discussing, promoting or partnering with Broadway Square. This document contains all the information Broadway Square staff and each of its partners, collaborators and friends need to know to help represent us. Included in this document you will find our brand story and identity as well as usage guidelines for logos, colors, fonts and the written word.
Questions?
Please email foundation@fargoparks.com for any questions or concerns.
Valley Senior Services
For more information regarding Valley Senior Services' COVID-19 measures, visit the Valley Senior Services COVID-19 informational webpage.
Courts Plus Community Fitness
For more information regarding COVID-19 measures at Courts Plus Community Fitness, visit the Courts Plus blog.
Programs & Events COVID-19 Cancellations
Fargo Park District will cancel programs and events in accordance with recommendations from the ND Smart Restart Guidelines. The decision to cancel programs and events is always difficult to make, but we are keeping in line with the recommendations from the experts. We continue to monitor COVID-19 concerns, work with state and local health officials and will follow recommended guidance as it becomes available.
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Masks are required inside the Skate Shack at Broadway Square.
